Use Doodle Videos / White Board Animations to promote your business, to entertain, engage,
and affect your viewers in a positive way.
Can be used for sales and/or social media videos, special occasions,
or just for the fun of drawing. The only limit is your imagination!
They help you stand out from your competitors
Although gaining in popularity, whiteboard animation videos are unique and different to other forms of video marketing or training, such as ‘talking head’ videos. Therefore, it’s unlikely that many of your competitors are using them, which will help you stand out from the crowd.
Explain what you do quickly and effectively. Whiteboard animation videos are also known as ‘Doodle videos’ because of the effect of drawing doodle images on a blank screen along with the voiceover or music. Rather than just talking to your customers or staff, whiteboard animation videos give them the extra visual help to remember the key points of your message. You can use them to make your ‘elevator pitch’ super-memorable.
People are more likely to click whiteboard animation videos
If you were given 2 video thumbnails to click on, either a talking head or a cartoon image, both with the same title, which one would you choose to watch? Most people would click the cartoon version. More clicks equals more potential customers and higher rankings on the likes of YouTube.
Whiteboard Animation Videos are more shareable
If you’ve invested in a marketing video, you probably want it to be shared by your target audience on social media channels. The great thing about whiteboard animation videos is that they present information that your target audience would be interested in, but in a fun way. We all love cartoons, and the education/entertainment mix of a whiteboard video makes it a more sharable format.
Turns complex messages into fun ideas. Maybe you’re launching a revolutionary startup business and need to convey to potential investors how you are going to change the world. Or you might be trying to teach your staff new complex legal rules or how to use new software.
Whiteboard animation videos are great at conveying complex messages in a simple, easy to understand format, so your audience will be much more receptive to your message, and more responsive to it as well.